// social media manager
Social media
that pays
for itself.
I'm Vladimir, a data-driven Social Media Manager who cuts ad waste, grows communities, and turns scroll-past audiences into pipeline. 4+ years across nonprofits and legal brands, with results you can put in a boardroom deck.
// why most social media fails
Most social media looks busy.
Yours needs to work.
Followers don't pay salaries. Impressions don't close deals. If your brand is active on social but you're not seeing pipeline: leads, inquiries, donations, conversions. When something's missing, it usually means something in the strategy is broken.
That's usually the gap between a content creator and a growth strategist. One posts. The other measures, adjusts, and makes the next post perform better than the last.
// the person behind the metrics
Analytics background.
Human instinct.
I'm Vladimir, based in Zamboanga City, Philippines, working with brands across North America and Southeast Asia. My work sits at the intersection of data science and storytelling: I use numbers to know what to make, and creativity to make it land.
Certified in Google Data Analytics. Trained in data science through the Analytics for a Better World Fellowship. Currently studying Computer Science while running campaigns that keep paying for themselves.
I've managed social for a Canadian charity law group, led marketing teams across nonprofit platforms, and built workflows that let small teams punch above their weight.
// what the data says
Real campaigns. Measured outcomes.
These aren't projections. Every number below came from live campaigns across Meta, Google, and LinkedIn.
Strategy backed by real output.
A sample of campaigns and content from the brands I have worked with. Client details are shown where permitted.
Meta Ads Campaign Strategy
Managed and optimized Meta and Google Ads campaigns for a Canadian charity law group, consolidating regional campaigns into a single high-performing strategy.
Program Campaign Content
Created campaign content for KadaKareer's flagship programs, driving awareness and sign-ups across Facebook, Instagram, and LinkedIn for a social impact nonprofit.
Audience Engagement Series
Developed and posted community-focused content designed to build trust and spark conversation with KadaKareer's audience of Filipino youth and career changers.
Social Media Visual Design
Designed branded social media graphics aligned with KadaKareer's visual identity, covering recruitment, awareness, and motivational content pillars.
// the workflow
From brief to results in four stages.
I review your current channels, ad spend, audience data, and content performance. You get an honest picture of what's working and what's burning budget.
Based on data, I build a channel-specific plan: content pillars, ad structure, audience targeting, and success metrics you can actually track.
Content, campaigns, copy, creative direction, reporting workflows. I handle the full cycle or plug into your existing team. Your call.
Weekly and monthly analysis. Every campaign is a test. I adjust, improve, and document what we learn so results compound over time.
// the stack
Fluent across the full marketing stack.
// where I've worked
4 years. Multiple industries.
One constant: growth.
"Cut cost per result by 38%, tripled LinkedIn impact, and brought Facebook response rates to 100%, serving a law group that helps charities do more good."
"Led content strategy that hit 34.77% LinkedIn engagement rate and built 5 workflows that cut production cycles organization-wide."
"From intern to manager in under a year. Built the brand's social presence from the ground up across Facebook, Instagram, LinkedIn, and Discord."
// let's build something
Your next campaign could
have numbers like these.
I'm open to remote freelance projects and full-time opportunities. If you need a data-driven social media manager, let's talk.